Refined AV Leadership • Experiential Delivery

Polished shows. Workable solutions.

Drasia Productions is the freelance studio of Rick Hicks — AV Project & Production Manager and Breakout & Digital Signage lead. We partner with agencies and brands to deliver shows that run on time, look premium, and leave a mark.

Project Management Production Management Breakouts Digital Signage Experiential & Booths Technical Direction

Core Services

Clear ownership from pre‑prod to strike. We play nicely with agencies, venue teams, and vendors.

Project Management

Scopes, schedules, budgets, vendor bids, and stakeholder updates. We keep the machine humming and decisions documented.

Production Management

Run of show, labor calls, dock logistics, and site safety. We balance creative ambition with operational reality.

Breakout Leadership

Template‑driven room kits, patch standards, playback checklists, and strike plans that scale across dozens of rooms.

Digital Signage

From ingest to display. Naming conventions, asset QA, player mapping, and last‑minute updates without chaos.

Experiential & Booths

Concept to install. Smart layouts, sightlines, and tech that behaves—so guests remember the story, not the seams.

Technical Direction

Feasibility checks, show control, content specs, and integrator coordination to keep creative grounded.

Recent Work & Environments

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Interactive Gallery - Twitter Upfronts
Interactive Gallery - Twitter Upfronts
Awards row - Twitter Upfronts
Awards row - Twitter Upfronts
Gaming with Twitter  Projection room- Twitter Upfronts
Gaming with Twitter Projection room- Twitter Upfronts
Twitter Upfronts interview
Twitter Upfronts interview
Backstage Control - Twitter Upfronts
Backstage Control - Twitter Upfronts
Perspective activation - Twitter Upfronts
Perspective activation - Twitter Upfronts
General Session LED Wall - Twitter Upfronts
General Session LED Wall - Twitter Upfronts
Activation Row — Cannes Lions
Activation Row — Cannes Lions
Bravo Cannes Activation — Cannes Lions
Bravo Cannes Activation — Cannes Lions
Disney Streaming — Latte Art Station
Disney Streaming — Latte Art Station
Yahoo! Beach Activation Crew - Cannes Lions
Yahoo! Beach Activation Crew - Cannes Lions
Snap AR — Spectacles Experience
Snap AR — Spectacles Experience
T-Mobile Lounge - Cannes Lions
T-Mobile Lounge - Cannes Lions
Awards Row - Twitter Upfronts
Awards Row - Twitter Upfronts
Snap Partner Lounge booth - McDonalds Worldwide
Snap Partner Lounge booth - McDonalds Worldwide
LED Monolith - Snap x ACL Music Fest
LED Monolith - Snap x ACL Music Fest

What partners say

“Calm in the storm. Rick anticipates issues and quietly removes them before anyone notices.”

Agency Producer, Tech Conference

“Breakouts finally felt easy. Standards, signage, and ops just… worked.”

Event Director, Global Summit
Drasia Productions wordmark logo

About Rick Hicks

Rick Hicks — AV Project & Production Manager

Founder and owner of Drasia Productions. Two decades across agency, venue, and vendor sides mean Rick understands the full stack—from budget guardrails to backstage hand signals. He brings a decisive, low‑ego presence that lifts crews and reassures clients.

Based in North America • Available worldwide • Comfortable in union & non‑union houses

Let’s build your next show

Share basics and we’ll get time on the calendar. Expect a same‑day reply on weekdays.

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